HangarBicocca Graphics

October 3rd, 2011

HangarBicocca_Surasi_Booklet (dragged)

APRIL develops the graphic design project for the exhibition Cèleste Boursier – Mougenot ” From here to ear (version 15) and SURASI KUSOLWONG, PING–PONG, PANDA, POVERA, POP–PUNK, PLANET, POLITICS AND P–ART at HangarBicocca producing the invitation and booklet for the event. Publications: Links: www.hangarbicocca.it

GALLERY gfc – Brand Identity

August 13th, 2011

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Development of the objectives, theoretical foundations and planning methodology for a “New Brand” Global Store System: an architectural retail system created to represent the creation of a new brand in the world through a network of various structures differing in scale and typology.
A New Brand project is developed within A2 group.

Marisa Merz – Non corrisponde eppur fiorisce / It doesn’t match yet it flourishes

July 5th, 2011

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APRIL develops the graphic design project of the Marisa Merz – Non corrisponde eppur fiorisce / It doesn’t match yet it flourishes.
An exhibition in two Foundations: Fondazione Querini Stampalia, Venice – June / September 2011 and Fondazione Merz, Turin – May / September 2011 and a book of the two shows: presentation and study day Fondazione Hangar Bicocca, Milan – September 2012

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APRIL welcomes the release of the Book REMO SALVADORI – Germano Celant for which it produced the Graphic project.
This book is published in conjunction with the Remo Salvadori ” Nel momento”, held at the Christian Stein and Cardi Galleries in Milan December – January 2008.
Remo Salvadori, is member of the generation following the ones of arte povera and conceptual.
He is an artist capable of a new conception and formulation of an artwork.

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Fuoribiennale commission APRIL to produce a graphic for the month of January in the 365% Daysign calendar.
Each year are selected thirteen studies ranging from design, architecture and graphics.

A project for Ripa 77 – Research Book

August 14th, 2009

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Research book for the re-qualification of a former software company straddling Ticinese park in Milan.

Lagare spa commissioned the project as a design study for the present, as well as the near and distant future, for that part of Ripa di Porta Ticinese, to drum up interest in the private and public sectors.

Ripa 77 programmatic mixture serves the local neighborhood while enhancing the public realm of Navigli area.

Gas Jeans Fall Winter ’09 – ADV Campaign

March 21st, 2009

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Catalog concept and production for the Gas Jeans Adv Campaign Fall Winter ’09.

National Geographic Store – Book

October 22nd, 2008

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Concept, curatorial work and production of a book that outlines the development and conceptualization of the first two National Geographic flagship stores in its global retail network.
The book guides the reader trough a visual and textual experiencee of both London and Singapore Stores, architectural spaces conceived to represent and support the National Geographic mission.
Published by Te Neues

Gas Jeans Kids Fall Winter ’09 – ADV Campaign

September 8th, 2008

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Concept development and graphic layout of the Gas Jeans Kids Adv Campaign Fall Winter ’09.

Callegari Jewels ’08 – ADV Campaign

August 24th, 2008

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Concept and development of the 100 years anniversary of Callegari Jewelers.

Furla Passport

May 8th, 2008

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APRIL, in collaboration with Fuoribiennale, develops the concept an the design for the Furla passport.
Conceived in the format of an identity document, it contains the genetic codes the mission, the values and the vision of the Furla brand.
The Furla passport was customized, signed and sent to all the 6.000 employees by the president / CEO of the company.

Furla ’08 – ADV Campaign

February 24th, 2008

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Concept and development for the new ADV Furla.
Inspired by Charles Lindberg first schematic airplane representations, the ADV represents all the representative Furla bags through 80 icons.

Retrouver Les Copains – Book

September 22nd, 2007

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Research book for the restoration of the Les Copains retail strategies. A strategic / operational tool that investigates how to formally integrate the diversified environments that characterize the present company by means of creating a single, spacial and environmental experience of the brand.

National Geographic Atlas Quarterly – Magazine

September 9th, 2007

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Proposal for a new periodical format for National Geographic. An atlas quarterly would be devoted to the graphic visualization of contemporary information and conditions; maps and diagrams.

Rethinking Furla – Book

June 21st, 2006

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Concept and development of  “Rethinking Furla, The strategic route to genre sedimentation” for FURLA SPA. By way of extensive research into the genetic code of the company, Rethinking Furla is a book that investigates the potentials of a  new global retail experience.

Remo Salvadori – Continuo Infinito Presente – Book

May 20th, 2006

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Production of the art book “Continuo Infinito Presente”.

L’osservatore non l’oggetto osservato, Remo Salvadori – Book

September 22nd, 2005

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Developed as a project for Fondazione Querini Stampalia, Venice, April is asket to produce a book in which contributions are collected and documents the work of Remo Salvadori in the museum and the area restored by Carlo Scarpa.
Remo Salvadori presents a path of work that calls to reconsider the act of seeing in relation to the works of past and present of the Foundation.

Il Cantiere – Moleskine Book

September 21st, 2005

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Production of the book-diary publication containing the testimony and outline of the experience “Cantiere d’Arte Contemporanea Remo Salvadori”, a research project in interdisciplinary collaboration promoted and supported by the Tuscan Region and the European Community.

Inhabituel – Exhibition Catalogue

August 14th, 2005

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Arrangement and production of the official catalogue INHABITUEL, a travelling exhibition of contemporary art in Italy, shown in the spaces of the Fabbrica del Vapore, Milan.

Assab One 2004, The new italian art generation – Exhibition Catalogue

September 21st, 2004

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Production of the exhibition catalog for Assab One 2004, a contemporary art exhibition hosted in the former GEA Grafiche Editoriali Ambrosiane printing company in Milan.
Twenty three artists have been invited to establish a dialogue with an industrial building in the process of transformation.

Il Cantiere d’Arte Remo Salvadori – Book

November 14th, 2003

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Concept, editing and production of the publication “Cantiere d’Arte Contemporanea Remo Salvadori” a book-diary containing the testimony and outline of the experience.
The is a research project in interdisciplinary collaboration promoted and supported by the Tuscan Region and the European Community. Generated and guided by the artist, Remo Salvadori, coordinated by the architect Francesco Tiribelli, founder of APRIL, the project aims at defining new ways to approach contemporary art-making through various forms of collective expression.

Prada Sport ’02 – ADV Campaign

November 24th, 2002

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April members collaborated with OMA/AMO – Prada to produce a visual concept for the new Prada sport Add campaign based on the juxtaposition of historical images from Olympic games and the iconic Prada red stripe.

Prada Parallel Universe -Exhibition Catalogue

November 20th, 2002

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April collaborated with OMA/ AMO to produce a visual concept for Prada based on a single shopping centre in Beijing China for the Broadway.
The material was transported to New York and distributed throughout the Prada Broadway store in New York.
We collected hours of footage from a massive shopping mall in the Beijing periphery. The material was formatted and displayed throughout the New York Prada store to create a programmatic wormhole, a parallel universe.

Projects for Prada: Part 1 – Book

September 24th, 2001

By Fondazione Prada© All rights reserved