Miss Italia Village
June 3rd, 2003
Conception and realization of the Miss Italia Village in Salsomaggiore, a temporary event that takes place in parallel with the beauty contest broadcast by RAIUNO at Palazzo dei Congressi. The concept revolves around the synthesis and coding of the elements that comprise it. The avenues become coloured paths and the stands, thematic islands. The village hosts the stands of the principal Miss Italia sponsors. Some are conceived as removable and restackable to allow for easy transportation and installation during the various stops along the way for the selection of the “Misses” throughout Italy.